5paisa

SEO Manager


Roles:

  • Performing website audit, checking on-site and off-site SEO factors to create effective SEO strategies
  • Develop timely SEO strategies with the objective of increasing quality organic traffic to the site.
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve desired metrics.
  • Creating and implementing Content Strategies in order to increase more organic traffic
  • Recommend changes to website architecture, content, blogs, and other factors to improve brand’s positions on SERPs for target keywords.
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Perform periodical technical audit, webpages, blogs, etc.
  • Co-ordinate and liaison between the SEO agency, product teams and technical team to implement the plans in order to bring desired results
  • Perform ROI driven strategies and bring value to organization
  • Work along with various stakeholders to meet targets and optimize leads, conversions to reduce the COA

Requirements:

  • Have very strong technical SEO skills
  • In-depth understanding of Google analytics, Google search console & SEO tools including or equivalent to ahrefs, SEMRush, Screaming Frog.
  • Strong technical skills, analytical skills and the ability to work with large data sets
  • Excellent understanding of UI/UX
  • Excellent knowledge of various CMS such as Drupal, WordPress, Joomla and thorough understanding of different coding languages
  • Thorough understanding of various LMS and optimize traffic to lead conversion rate

Desired Profile:

  • Bachelor Degree with relevant experience
  • 4-5 years of relevant work experience (in SEO/Digital marketing)
  • Ability to work around the clock and meet targets
  • Should be a good team player with proven leadership skills
  • Experience in other digital channels i.e. SEM and Social etc.
  • Strong analytical skills and an eye for detail